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SEO research & on-page optimization

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SEO research and on-page optimization

Competitor analysis, keyword targeting, and clean on-page structure — so your site is built around what your customers actually search for.

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Overview

Get found by the people already searching for you

Most local customers start with a search. SEO is the work of making sure your business is what they find — and that what they find makes them want to choose you.

It starts with real research: who's ranking now, what they're doing well, and where the gaps are. Then the site is structured around the terms your customers use, with the technical details search engines reward.

What's included

What the SEO work covers

Competitor analysis — who ranks now and how to beat them

Keyword research grouped by search intent and location

A keyword-to-page map so every page has a job

On-page optimization: titles, meta descriptions, headings, internal links

JSON-LD structured data (schema) for richer search results

Technical basics: fast load times, clean URLs, crawlable pages

Content organized around the questions customers ask

The payoff

The payoff

Rank for the terms that actually bring in customers

Earn richer, more clickable search listings with schema

Give search engines a clear, fast, well-structured site to index

Build a foundation that compounds over time

How it works

A clear, collaborative process

1

Research

I analyze competitors and map the keywords your customers use.

2

Plan

Every target keyword gets mapped to a specific page and intent.

3

Optimize

Titles, meta, headings, internal links, and schema are put in place.

4

Measure

We track rankings and traffic and refine what needs work.

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Want more customers from your website?

Tell me about your business and what you want your website to do. I'll send back honest, specific feedback — no pressure.

Get a free website review